I thought this website was kind of neat... Details what exactly it is about "greenwashing" (see definition below) that makes it so hard to be an ethical consumer.
Green-wash (green’wash’, -wôsh’) – verb: the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service.
A happy life is one which is in accordance with its own nature.
— Seneca, Roman Philosopher, 1 B.C.
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